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Client reference · Technical implementation

BrandPop OÜ

HTML email for B2B customer communication

BrandPop needed a technical implementation for a B2B email that supports its content and visual identity across email clients and devices.

Client
BrandPop OÜ
Delivery
Technical implementation of an HTML email
Services
HTML email, B2B communication

Starting point

BrandPop wanted to send its customers visually polished B2B communication in which text, images and banners form a coherent whole. The technical implementation needed to support BrandPop’s own content and visual identity and to work as consistently as possible across email clients and devices.

What we did

The HTML email was built from the content and visual materials provided by BrandPop. The work included:

  • Built the technical structure of the HTML email
  • Laid out the text, images and banners into a coherent whole
  • Took the readability of the message in different email clients and devices into account
  • Finished the implementation to match BrandPop’s visual identity

Outcome

BrandPop received a finished HTML email package for B2B customer communication. Emperor Labs took care of the technical implementation, so BrandPop could focus on its content and its own visual identity.

CLIENT FEEDBACK
“The proposal for the HTML solution arrived quickly and the whole process exceeded our expectations. We received a finished, coherent whole that is easy to read in different email clients and devices. The visual look was fresh and appealing. All our wishes were taken into account. The result exceeded expectations and sparked interest among our customers. I can recommend Emperor Labs for technical solutions that let you focus on your own strengths.”
— Sanna Luodelahti, CEO, BrandPop OÜ

Could a similar approach help you?

Let’s go through the need and see whether the most sensible next step is a small pilot, improving how things are done today, or a full implementation.

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